About a month ago, I received an email from the Democratic National Committee with the subject line, “Can we send you a sticker?”[Note 1] The Democrats were showing off their new logo by giving away bumper stickers:
So far, nearly 100,000 supporters from around the country have asked us to send them a Democrats sticker with our new look.
Soon, they’ll start turning up on the bumpers of cars and tractor trailers, on cubicle dividers and dorm room walls.
The note presented numerous reminders that it is “our shared commitment to change that matters,” and that in electing Barack Obama, “Democrats made a choice to embrace the fight for change.” What such a message lacks in substance it makes up for in revealing the depth--which is to say, the shallowness--of the Democrats’ view of America.
What, according to Democrats, exactly is fundamental to our nation? Individual rights? The freedom to think and act according to one’s judgment? The liberty to live one’s life, keep the property one has earned, and pursue one’s happiness? No. “Change is the inescapable driver of history in the United States.”
In short, a change in the Democratic Party logo is intended to remind us of . . . well, change. To Democrats, it is “change that amplifies our focus on renewing the foundations that make this country great.”[Note 2, emphasis mine on all quotes.]
If Democrats had even the foggiest notion of the foundations that make this country great, there might be a hint of a positive sign in this last sentence, even with its vapid notion that change qua change is a magic tonic that will fix things by “amplifying focus.” (Evidently, about the half the voters of this country are placated by, and even enthusiastically applaud, such meaningless sentences.) But Democrats do not have any idea about what makes the United States great.[Note 3] It is with good reason that phrases like “the inescapable driver of history in the United States” roll naturally off their tongues. It reflects the Democrat's world view: the deterministic historical materialism of Marx and its collectivist notion that class conditions determine the content of human consciousness.
Democrats are driven by the so-called “progressive” ideals that emerged at the turn of the 20th century. (It is probably over-generous to say that modern Democrats are driven by ideas at all because thinking is not required by one who drifts obediently from one feeling to the next.) “Progressivism” is anathema to America. The single fundamental principle underpinning the United States is individual rights--the right to one’s life, liberty, and property. Recognizing that the biggest threat to Americans was not foreigners or criminals but the government itself, the Founders established a government charged with one responsibility: safeguarding individual rights. Democrats have turned this purpose of government on its head. They see the government as the caretaker of its citizens--the provider, the regulator, the leveler. Thus, the government has steadily been transformed from the institution that protects rights to the legal instrument of rights violations.
Image from GlobalResearch.ca.
The thing that is most surprising and disturbing to me about their new logo is the apparent confidence of Democrats that many Americans will swallow their message if it is undisguised. I would have guessed that if Democrats were interested in doing some “damage control” by presenting a new image, they would have tried to conceal their anti-American views by hiding behind a red-white-and-blue, American-as-apple-pie logo--something unambiguously patriotic. This is especially true in the face of a likely drubbing at the polls in November and the emergence of the Tea Party, which is itself the most promising mainstream indicator today that there still exist many Americans that are not yet willing to let the government run their lives.
I am a little stunned to see the Democrats introduce a logo that boldly trumpets the light blue of capitulation and apology. It is the blue that adorns the helmet and beret of United Nations "peacekeepers." It is the blue of the 20-euro note, the blue of the $5 food stamp. It is the blue achieved by diluting the canton of the American flag with the white flag of surrender, a mixture favored by intellectuals. Even Barack Obama’s publicity team seemed to recognize the need to incorporate red, white, and blue into the President’s logo (though the blue is more United Nations blue than American-flag blue, and in my opinion, the design is more evocative of the agrarian, hammer-and-sickle idealism of a peasant or proletarian revolution than the American ideal of individual achievement).
Image from My.BarackObama.com.
Notwithstanding the insistence of intellectuals that try to pin the failures of Democrats on “public relations” problems[Note 4], it is the Democrats that are experts at manipulating public opinion. Indeed, because their ideas are utterly bankrupt, an appeal to envy and resentment is all they have. Leftists--progressives, modern liberals, socialists, and democrats--have a virtual monopoly in the universities and the media. I do not underestimate their ability to gauge public opinion, which is precisely why I am a little concerned not only that they would unveil a slick logo that looks like it would fit neatly on the armband of a new Civilian Service Corps uniform, but that they would think it is a good idea. I hope they are dreadfully wrong.
1. I have no idea how I originally got on the Democratic Party mailing list, but I keep it up for the maintenance of that wise saw, “Know thy enemy.” The same goes for the Republican National Committee.
2. All quotes are from an email chain from DNC Chariman Tim Kaine and Jen O’Malley Dillon. I believe Ms. O’Malley Dillon is the executive director of the DNC.
3. In order to not let Republicans off the hook, I will here repeat the point I have made many times. Republicans do not know what makes America great any more than Democrats do if they think the United States is “a Christian nation,” that American values are at root Judeo-Christian values, that God is the source of rights, or that the Ten Commandments inform truth, justice, and the American way.
4. Sara Robinson, “Building the Progressive Brand,” The New Republic, 10 Oct 2010, http://www.tnr.com/blog/jonathan-cohn/78278/building-the-progressive-brand.